I’m a content person who’s specialised in branded editorial for over a decade. The past eight years saw me heading up News Corp’s commercial content team across Australia.

I built and led a large team of journalists, copy writers, videographers, producers and SEO writers, and together we became the best at what we do.

I now work directly with publications, brands and agencies that need true stories, well told.

With a scalable skill-kit, I’m an original thinker, creative collaborator, self-starter who can deliver content campaigns from first brief to final word.

Every concept, article, social strategy or video script I deliver will come to you complete, with data explaining the why.